About John (your coach)

I’m a Sámi man, raised close to land and the turn of the seasons.
I coach men to find calm, clarity, and real follow-through
 – using nature as mirror and the body as anchor.

Your life doesn’t need more noise. It needs a North.

How I work (simple, strict, human)

  • Truth first. No posturing, no punishment.

  • One lever that moves your whole life, pulled hard.

  • The method: Spine (standards & boundaries)
    Heart (warmth without collapse)
    Feet (follow-through in 72 hours). Coaching, not therapy.

  • Every session ends with one promise you’re willing to be measured by.

Who this is for

  • Men who want steadier nerves under pressure and clean boundaries.

  • Men ready to trade performance for reliability.

  • Men who’ll take a small, real action each week – outside where they live.

Ethics & lineage

Sámi-led, land-rooted. I share what is mine to share –
breath, attention, fieldcraft, seasonal rhythm, and simple craft.
I don’t teach ceremonies, sacred places, or restricted songs.
I speak from my experience and teachers; I don’t speak for all Sámi.

Practical: Online • Europe/Oslo time • Coaching, not therapy

Start here: Wayfinding – Starter Session (1:1)
Prefer a circle: The Eight-Season Circle (6 weeks, cap 6-8)
Unsure? Book a 20-min discovery session (no pressure)